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Hunter Region tempts tourists away from Victoria and Queensland

THE Hunter has tempted tourists away from Victoria and Queensland, new data shows.

An independent survey by Tourism Research Australia shows domestic visitor numbers slumped in the other two states at the end of last year, but the Hunter's went up by 10 per cent and NSW's rose by 7 per cent.

Minister for the Hunter and for Tourism Jodi McKay said the number of Australian tourists taking holidays had not changed from the previous year, but people had shifted destinations.

"This is great news for tourism businesses and tourism jobs in the Hunter," she said.

"These results show that tourism in the region is bouncing back after what was a tough 2009.

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